Privacy Policy

This Privacy Policy applies to raisedpaw.com and all associated subdomains operated by RaisedPaw ("we", "our", "us"). It describes what personal data we collect, why we collect it, how we use it, and your rights regarding it.

1. Data We Collect

1.1 Information you provide directly

• Newsletter sign-up: Email address only. We do not ask for your name.
• Contact form: First name, last name, email address, and the content of your message.
• Comments (if enabled): Display name, email address (not shown publicly), and comment content.

1.2 Information collected automatically

• Analytics: We use privacy-first analytics (no cookies, no personal identifiers) to understand which articles are read and how visitors navigate the site. We collect page views, referrer URLs, and approximate geographic region (country level only).
• Server logs: Standard web server logs including IP address, browser type, and pages visited. Logs are retained for 30 days and then deleted.
• Cookies: We use a single first-party session cookie for functionality (e.g. remembering form state). We do not use advertising cookies or cross-site tracking cookies. If you use our affiliate links, third-party retailers may set their own cookies — see their privacy policies.

1.3 Calculator and tool data

Data entered into our free tools (Nutrition Calculator, Vaccine Tracker) is processed entirely in your browser and is never transmitted to our servers. We do not store, log, or analyse any data you enter into our tools.

2. How We Use Your Data

• Email address (newsletter): To send our weekly pet care newsletter. You can unsubscribe at any time via the link in every email.
• Contact form data: To respond to your enquiry. We retain contact messages for up to 2 years for record-keeping, then delete them.
• Analytics: To understand how our content is used and improve the site. We never use analytics data to build personal profiles or for advertising targeting.

3. Data Sharing

We do not sell, rent, or trade your personal data. We share it only in these limited circumstances:

• Email service provider: We use a third-party service to send newsletters. Your email address is stored on their servers under our account. They are contractually prohibited from using your data for their own purposes.
• Legal requirements: We may disclose data if required by law, court order, or government authority.
• Business transfer: If RaisedPaw is acquired or merged, your data may transfer as part of that transaction. You will be notified in advance and given the opportunity to delete your data.

4. Cookies

We use minimal, privacy-preserving cookies. A full cookie table is available on request. Our site does not use Google Analytics, Facebook Pixel, or any advertising network cookies by default.

Affiliate links to third-party retailers (Amazon, Chewy, etc.) may cause those sites to set cookies when you visit them. Those cookies are governed by their respective privacy policies.

5. Your Rights (GDPR & CCPA)

Depending on your location, you may have the following rights regarding your personal data:

• Right of access: Request a copy of the personal data we hold about you.
• Right to erasure: Request deletion of your personal data ("right to be forgotten").
• Right to rectification: Correct inaccurate or incomplete personal data.
• Right to object: Object to processing based on legitimate interest.
• Right to portability: Receive your data in a machine-readable format.
• Right to opt out of sale (CCPA): We do not sell personal data, so this right is always satisfied.

To exercise any of these rights, contact us at privacy@raisedpaw.com. We will respond within 30 days.

6. Data Retention

• Newsletter subscribers: Until you unsubscribe or request deletion.
• Contact form messages: Up to 2 years from receipt.
• Server logs: 30 days.
• Analytics data: Aggregated, anonymised — indefinitely.

7. Security

Our site uses HTTPS (TLS 1.3) for all connections. Access to personal data is restricted to authorised team members only. We conduct periodic security reviews. No method of transmission over the internet is 100% secure; we cannot guarantee absolute security, but we take reasonable precautions.

8. Children's Privacy

RaisedPaw is not directed at children under 13. We do not knowingly collect personal data from children. If you believe a child has provided us personal data, contact us at privacy@raisedpaw.com and we will delete it promptly.

9. Changes to This Policy

We may update this policy periodically. We will notify newsletter subscribers of material changes. The "Last updated" date at the top of this page reflects the most recent revision.

10. Contact

For privacy-related questions or requests:
Email: privacy@raisedpaw.com
Form: raisedpaw.com/contact